Tring x Royal Oak With Mahee Pande

Royal Oak and Tring have launched a campaign featuring influencer Mahee Pande to target young, style-savvy consumers, showcasing their premium, international furniture collections.

Royal Oak, one of India’s most trusted furniture brands, has joined hands with Tring to launch an exciting collaboration featuring social media influencer Mahee Pande. As a brand, Royal Oak has built a reputation for offering high-quality, stylish furniture that elevates the aesthetic of any home or office. Their commitment to craftsmanship and innovative design has made them a household name, trusted by customers across the country. With a range that includes everything from contemporary living room sets to classic dining tables, Royal Oak caters to a diverse demographic, ensuring there's something for everyone. 

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Requirements

Royal Oak wanted to expand its reach within the modern, style-conscious consumer market. They wanted to promote their store and furniture styles across the nation. Royal Oak’s contemporary collection, includes sleek living room sets, modular storage units, and elegant dining furniture. Royal Oak seeks to further establish itself as a leader in the furniture industry. They wanted to reach primarily young adults aged 18-35, tech-savvy and socially active. Individuals interested in lifestyle products and services, particularly in the realms of home decor and personal experiences.

Why Mahee Pande Was The Best Choice For Royal Oak?

Mahee Pande embodies a modern, relatable image that resonates with the target audience. Her authenticity and down-to-earth nature make her an appealing figure for consumers looking for genuine connections with brands. As an established influencer, Mahee has a substantial following across social media platforms. Her ability to engage with a diverse audience allows Royal Oak to reach potential customers effectively, promoting brand awareness and trust. Mahee’s lifestyle and values align closely with those of Royal Oak, which emphasizes quality, sophistication, and contemporary living. This synergy enhances the credibility of the campaign and reinforces the brand's message. With her vibrant personality and charisma, Mahee brings energy to the campaign. Her ability to convey emotions and connect with viewers makes the content more engaging and memorable.

Campaign

Royal Oak Furniture presents a sophisticated range of high-quality imported furniture from Italy, America, Turkey, and Malaysia. The brand emphasizes comfort, elegance, and modern living, making it the ideal choice for enhancing home environments. With over 200 stores, they offer free delivery, installation, and a one-year warranty. Customers are encouraged to explore their extensive collections either in-store or online at https://www.royaloakindia.com/. Royal Oak Furniture is positioned not just as a provider of furniture but as a purveyor of an enriching experience for every home.

How Tring Studios Helped In Creating This Campaign?

The video begins with Mahee entering the store of Royal Oak and looking around the furniture in the store, a clear concept centred around the themes of comfort, elegance, and modern living. Filming takes place in beautifully styled showrooms and well-decorated homes, showcasing the furniture in real-life settings. Soft, natural lighting is utilized to enhance the elegance of the furniture, creating a warm and inviting atmosphere. 

The use of smooth tracking shots and panning techniques to capture the flow of the furniture collections. Detailed close-up shots of the furniture’s textures, colours, and craftsmanship emphasize quality and design. Wide-angle shots establish the ambience of the spaces, illustrating how the furniture complements different environments. 

A warm colour palette enhances the luxurious feel of the furniture, making the visuals more appealing and inviting. The video concludes with a strong call to action, encouraging viewers to visit stores or explore online, highlighting the ease of access and the promise of quality and service.

Shoot Specifics

How Tring Will Benefit Your Business?

Our services include providing celebrity ambassadors, shooting video advertisements with celebrities, arranging celebrities for events and launches, and more. We have a wide range of celebrities you can work with.

That's not all! Our in-house production team ensures that every aspect of your project, from filming to editing, is handled with the utmost professionalism and creativity. Providing all sorts of requirements like professional studio shoots, home shot recorded video, green screen shoots, product shoots, drone shots and more.

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