Sita Ramam - 2022

Introduction

Hanu Raghavapudi wrote and directed Sita Ramam, a 2022 Indian Telugu-language period romantic drama. Dulquer Salmaan, Mrunal Thakur,  Rashmika Mandanna, and Sumanth star in the film, which is produced by Vyjayanthi Movies and Swapna Cinema. Lieutenant Ram, an orphaned army officer serving at the Kashmir border in 1964, receives anonymous love letters from Sita Mahalakshmi, prompting Ram to embark on a mission to find Sita and propose his love.

Sita Ramam was released in theatres on August 5, 2022, to generally positive critical reviews. The film was a huge commercial success, grossing 9298 crore at the box office, making it the ninth highest-grossing Telugu film of 2022.

Filming began in April 2021 and ended in April 2022, with locations including Hyderabad, Kashmir, and Russia. Vishal Chandrasekhar composed the film's music, while P. S. Vinod and Shreyaas Krishna shot the film's cinematography and Kotagiri Venkateswara Rao edited it.

Table Of Content

• Details

• Plot

• Release

• Review

• Casting

• Crew

• Character Analysis

• Songs

• Behind the Scene

• Controversy

• Box Office Collection

• Conclusion

• How to Book Personalised Celebrity Video Message on Tring?

Details

Plot 

When Afreen refuses, Mehta demands that she pay a compensation of 10 lakh INR within a month or face imprisonment. Afreen decides to try to resolve with her grandfather Abu Tariq, a former Brigadier in the Pakistani Army, and collect money from him. As a result, she flies to Karachi, Pakistan, only to learn that he died of illness a few days ago and that she is supposed to deliver a letter written in 1965 by Indian Army Lieutenant Ram to Sita Mahalakshmi of Hyderabad, India, which her grandfather was unable to deliver via post. 

Tariq's will states that she will inherit his wealth only after the letter is delivered to Sita. With no other option, Afreen travels to Hyderabad's Noor Jahan Palace, where the letter is intended, but discovers that the palace was donated by its princess Noor Jahan for higher education of girls twenty years ago.

Afreen is initially furious, but eventually gives up and sets out to find Sita and deliver the letter from Major Ram. The letter was written nearly two decades ago, in 1965. Afreen's search for a non-existent Sita instructs her that Ram was an honorable orphan soldier. After an activist reveals on national radio that Ram does not have a family of his own, the soldier begins receiving letters from people all over the world.

Ram is initially overwhelmed, but he responds to each letter tirelessly. Sita Mahalaxmi, who claims to be Ram's wife, is one such sender. She writes him letters with no return address. Ram is determined to find Sita and responds to her letters with the promise of delivering them.

Ram has found someone to call his own in Sita. He sets out to find her, only to discover that Sita Mahalaxmi is a dance teacher who works in a Royal Mansion. He attempts to win Sita over, and the soldier's charm works. Sita has fallen in love with him, but she is unable to tell Ram the truth about her true identity.

Sita is actually Princess Noor Jahan, the heir to the Royal Mansion. Ram, unaware of Sita's true identity, waits for her at the train station before departing for Kashmir. Due to a financial crisis, Princess Noor Jahan's brother arranges for her to marry a Mughal Prince.

Unwilling to let Ram go, Princess Noor Jahan aka Sita declines the wedding proposal and travels to Kashmir in search of Ram. They reunite, but Ram is soon sent on a top-secret purpose to Pakistan.

The mission of Ram and his team is to kill Ansari, the man responsible for Pakistani citizens' rage against the Indian Army. The crew is told that if they are unable to kill Ansari, the soldiers will be abandoned in Pakistan. Sita (Princess Noon Jahan) bids Ram farewell as he departs for his mission, requesting that he return as soon as possible. Ram kills Ansari, and his crew is about to leave. Ram, on the other hand, hears a child wailing inside Ansari's burning hut. When the rest of the soldiers flee, he rushes in to save her. Captain Vishnu stays behind to assist Ram in saving the young girl Waheeda.

Ram hands over Waheeda to Captain Abu Tariq. The Pakistani Army arrests Ram and Vishnu and confines them in solitary confinement for months, torturing the two Indian soldiers.

Sita confronts the Army Brigadiers after becoming frustrated with Ram's failure to return from his mission. When she discovers that Ram has been captured by the Pakistani Army. However, the Pakistani Brigadier says that either Ram or Vishnu can return to India. He requests that Ram and Vishnu reveal the coordinates. Ram spits in the face of the Pakistani soldier, refusing to betray his country, but Captain Vishnu is concerned for the safety of his family.

Balaji eventually locates Sita, aka Princess Noor Jahan, and presents her with the letter Ram wrote to her almost ten years ago.Meanwhile, Brigadier Vishnu accuses Afreen of being to blame for Ram's exile from Sita. According to Vishnu, Afreen was Waheeda, the little girl whose cries Ram had heard before being captured by the Pakistani Army. Afreen is taken aback and realises why her grandfather assigned her to personally deliver Ram's letter to Sita. Brigadier Vishnu wants to prevent Afreen from delivering the letter to Sita because he is afraid she will learn about his betrayal of the country and make the information public. Afreen claims that the letter was sent to Balaji.

Sita reads the letter from Ram  which includes a news article about Sita being Princess Noor Jahan in his letter and praises her for giving up her royal life for love. In the letter, he refers to her as Princess Noor Jahan, which makes her even more emotional.

Release

On August 5, 2022, Sita Ramam was released in Telugu along with dubbed Tamil and Malayalam versions.   The movie's Hindi dub was made available on September 2, 2022.   On August 3, 2022, Prabhas attended a pre-release event in Hyderabad as a guest. Also held in Kochi, Chennai, Vijayawada, Hyderabad, and Vizag, the team promoted the movie. 

The film screening in  Bahrain, Kuwait, Oman, Qatar, Saudi Arabia, and the United Arab Emirates, was prohibited. A News18 article claims that the ban was implemented because the movie offended religious sentiments.   On August 11, 2022, the movie was finally allowed to be seen in the United Arab Emirates. 

Asian Cinemas distributes the movie in the Nizam region, Annapurna Studios in the Krishna and Uttarandhra regions, Lyca Productions in Tamil Nadu, and Wayfarer Films in Kerala.   Pen Studios purchased the rights to the Hindi version.   Radhakrishna Entertainments, owned by S. Radha Krishna, distributes it in the US.  The cost of selling the movie's global theatrical rights was Rs. 18.70 crore.

Amazon Prime Video purchased the film's digital distribution rights. The film premiered on Amazon Prime Video on September 9, 2022, in Telugu, as well as dubbed versions in Tamil and Malayalam. On November 18, 2022, the film will be released on Disney+ Hotstar in Hindi. Also Star Maa has purchased the film's satellite rights.

Review

Sita Ramam received generally positive critical reviews upon its initial release, with praise focused on the film's direction, story, screenplay, dialogues, soundtrack, and cast performances.

Neeshita Nyayapati of The Times of India rated the film 3.5 out of 5 stars and wrote, "With Sita Ramam, Hanu manages to deliver a story that's moving and a film that's visually aesthetic and pleasing". Deccan Herald critic Jayadeep Jayesh gave the movie 3.5 out of 5 stars and stated, "Sita Ramam shares its soul with the Bollywood classic Veer-Zaara (2004), yet it maintains an identity of its own."  

Sita Ramam is a sophisticated story of unending love, according to Jeevi of Idlebrain, who gave the movie three out of five stars.  Priyanka Sundar of Firstpost gave the film three out of five stars, calling it "a visually beautiful tale of love and loss."

India's Janani K Today gave the film 2.5 stars and wrote, "Sita Ramam is also a musical, rather than a romantic story about war."

Manoj Kumar R. of The Indian Express gave the film two stars and wrote, "The presence of Dulquer Salmaan and Mrunal Thakur on screen adds a little strength, otherwise the narration is dull. The film relies heavily on the good looks of its actors to make it bearable ".

Casting

• Dulquer Salmaan as Lieutenant Ram

• Mrunal Thakur as Princess Noor Jahan alias Sita Mahalakshmi

• Rashmika Mandanna as Afreen alias Waheeda

• Sumanth as Brigadier Vishnu Sharma (formerly Captain)

• Tharun Bhascker as Balaji

• Sachin Khedekar as late Brigadier Abu Tariq (former Army General) of Pakistani Army

• Gautham Vasudev Menon as Major Selvan

• Prakash Raj as Brigadier Y. K. Joshi

• Shatru as Lieutenant Vikas Varma

• Murali Sharma as Subramanyam

• Ashwath Bhatt as Ansari

• Rohini as Vijayalakshmi

• Jisshu Sengupta as Nawab, Noor Jahan's brother

• Abhinaya as Noor Jahan's sister-in-law

• Pawan Chopra as Pakistani Army General Musa Khan

• Anish Kuruvilla as Legal Advisor to Noor Jahan's elder brother

• Praneeta Pattanaik as Radhika, Ram's namesake sister

• Nayan Rosh T M as Radio Jockey (Voice)

Crew

Character Analysis

• Dulquer Salmaan portrayed  the role of Lieutenant Ram, an orphaned army officer located near the Kashmir border, who receives anonymous love letters from Sita Mahalakshmi, prompting Ram to move ahead on a mission to find Sita and propose to her.

• Mrunal Thakur portrayed the role of  Princess Noor Jahan (Sita Mahalakshmi). Sita is a dance teacher who lives in the palace of Princess Noor Jahan in Hyderabad to teach Kathak.

• Rohini portrayed the role of Vijayalakshmi, an investigative journalist, arrives to interview them and discovers Ram is an orphan. The next day, on the radio, she tells everyone about Ram and requests that everyone in India send him their love.

• Rashmika Mandanna as Afreen (Waheeda) is a furious Pakistani rabble-rouser in London who dislikes everything Indian.

Songs

Play

Vishal Chandrashekhar claimed the fact that the album only had four songs, the film had almost nine songs. On May 9, 2022, the first song, Oh Sita Hey Rama, was made available as a single.  It was also released as Hey Sita Hey Rama in Tamil and Pen Poove Thenvande in Malayalam.  S. P. Charan, who performed the song's male vocals in Tamil and Telugu, described it as timeless and beautiful, praising Chandrashekhar's lyrics, music, and programming. 

The second single track, Inthandham, was released on July 1 and was also made available in Tamil and Malayalam under the names Kurumugil and Aaromal, respectively. The Tamil and Malayalam versions of Kaanunna Kalyanam, titled Kannukkule and Kannil Kannil, respectively, as well as the third single, Kaanunna Kalyanam, were all made available on July 15. On August 3, the album and its fourth song, Oh Prema (in Telugu), Piriyadhey (in Tamil), and Thirike Vaa (in Malayalam), were both released. 

The song Eppudo Ninnu was made available as a bonus single via YouTube on August 12 after the movie's release. On August 19, Tharali Tharali the music video was made public.  All nine of the album's songs, including the movie's theme song, were included on the Hindi version's soundtrack, which was made available on September 1, 2022.

Telugu:

Sita Ramam (Original Motion Picture Soundtrack)

Sita Ramam (Extended Soundtrack)

Tamil:

Sita Ramam (Original Motion Picture Soundtrack)

Sita Ramam (Extended Soundtrack)

Malayalam:

Sita Ramam (Original Motion Picture Soundtrack)

Sita Ramam (Extended Soundtrack)

Hindi:

Sita Ramam (Original Motion Picture Soundtrack)

Behind the Scene

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The team claimed that they posted the superhit movie Sita Ramam a one minute long behind the scenes with the title “The World Behind Sita Ramam” on YouTube. The video has clips of various places where the film was shot. Sonmarg and Srinagar in J&K, Hyderabad and Gujarat. 

Controversy

• The film will not be released in Bahrain, Kuwait, Oman, Qatar, Saudi Arabia, or the United Arab Emirates. Though the precise reason is unknown, it is assumed that the ban is in place to protect religious sentiments. 

Box Office Collection

Sita Ramam grossed 5.25 crore (US$660,000) on its first day of release worldwide.  On the same day, it grossed $400K at the US box office.   The film grossed $1 million at the box office in the United States in nine days.   In just ten days, the film compiled a worldwide gross of 50 crores, making it a huge commercial success. The Hindi version of the film grossed 8.19 crore at the box office.

Conclusion

Finally, the film provided a  thought-provoking experience that left an incredible impact on the audience. The plot was well-crafted, with well-developed characters and an engaging plot that kept viewers on the edge of their seats. The cinematography and special effects were breathtaking, adding to the overall experience and immersing viewers in the film's world. 

The actors gave outstanding performances, convincingly and authentically bringing their characters to life.Their chemistry created emotional moments that touched the audience. Overall, the film was a success in terms of storytelling and filmmaking, showcasing the best of what cinema has to offer.

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